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peer review three

I would personally like to thank Sara for the content that she has put out into the world and created for the public. From the website URL, itisokaynottobeokay.com, to the range of content that the site hosts, her work is inspiring and has great potential to become a revenue-generating site when considering the creative elements and Sara’s personal affiliations that cater to a broad audience. I have also included some advice as to what Mind on Fire can improve to create a larger impact including, affiliate content like AllRecipe’s built in ingredient locater and sponsored promotions via partnerships like Your Modern Family employs with Amazon.

It is important to note that I personally feel that Sara’s blog is not meant for intensive monetization as she includes an entire category of mental health resources that hint to a public service element to the website. This said Mind on Fire can still generate revenue through avenues that do not take away from the content and purpose of the webpage.

The audience that Sara caters to can also be seen through her short but potent About Me page and Land Acknowledgement section of the site. On both pages Sara details key elements of her personal identity including her Colombian heritage and struggles with mental health that add to the ever evolving “authenticity” that many struggle to capture within their digital persona (Akbari 2018). Since mental health affects many individuals in a range of ways, Mind on Fire’s content can be applicable to a range of individuals with special focus on those with passions for literature and art.

Mind on Fire spans a variety of themes including categories that include commentaries on mental health related themes as well as a ‘Daily Serotonin” website section for personalized content that is tailored to daily reflections. I also appreciate Sara’s consistent attributions for all references she makes within her posts, keeping consistent with the ‘Curators Code,’ “which urg(es) website owners to be more upfront in attributing where they found the content they post” (Bleymaier 2013). This offers a unique ability for the website to reach out to the referenced sites and pages and get reposted to mental health accounts on platforms like Instagram to “gain visiblity and increase (her) reach” (Iftode 2018).

After sifting through categories on the site I found a specific post that talked about certain books that Sara appreciated reading (for the sake of my audience I will not go into depth but love her approach). This particular post drew my attention because I thought of how easily she could potentially monetize the post by adding Amazon or Chapters Indigo links to digital or print copies of the books and recieve a portion of the profits from the purchases of any of them. This could be something that Mind on Fire pursues if she does write individual reviews for each of the books as she said she is planning to. In the words of Sarah Cordiner, “if you have book recommendations – you could be making money from those recommendations!” (2021).

The site as a whole encompasses Sara as a holistic individual with very real experiences that are not watered down or generic. I appreciate the spirit she displays in tackling daily monsters and making them stomachable while normalizing not being okay through her works. I hope that by way of affiliate marketing and partnerships the site will be able to gain traction and increase its impact on a growing visitor base.

If you would like to visit Sara’s site and check out her content yourself you can do so here and don’t miss her amazing poem that I loved reading.

Works Cited

Akbari, A. (2018, September 10). Identity in the age of Social Media. Psychology Today. Retrieved March 27, 2023, from https://www.psychologytoday.com/us/blog/startup-your-life/201809/identity-in-the-age-social-media

Bleymaier, T. (2013). On Advertising. Tumblr. Retrieved March 27, 2023, from https://on-advertising.tumblr.com/

Cordiner, S. (2021, February 2). How to get paid by Amazon for recommending products – become an Amazon affiliate. Sarah Cordiner. Retrieved March 27, 2023, from https://sarahcordiner.com/how-to-get-paid-by-amazon-for-recommending-products-become-an-amazon-affiliate/

Iftode, I. (2021, January 22). Why and how to Repost and Reshare content on Instagram. Preppr Blog. Retrieved March 27, 2023, from https://blog.preppr.com/why-and-how-to-repost-and-reshare-content-on-instagram/#:~:text=Here%E2%80%99s%20our%20top%203%20reasons%3A%201%201.%20Gain,3%203.%20Show%20real-life%20use%20of%20your%20product%2Fservice

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Assignment Peer Review #3: perfecthurricane.com

For this peer review, I explored Riella’s webpage “Perfect Hurricane” (PERFECT HURRICANE – a personal blog about stuff and things). From a user’s perspective, I see how she organized the site’s categories from the top menu bar, and how I’m introduced to loud bright colours. This factor helps users easily navigate their way around the page. I also like the animation effects incorporated into the page as they caught my attention instantly and gives the impression of an interactive site. I find sites with visual effects entertaining and make me want to explore more and play around with them. In terms of a reader’s perspective, visually the text is legible and the website contains visual graphics and pictures to help communicate an idea of what “Perfect Hurricane” is all about.

Scrolling further, I found the carousel concept of gallery photos fitting to her site. It shows a quick intro glimpse of events and a story. After viewing the gallery, I wanted to know more in-depth about the site. So the next page I visited was the “Bio” section. It displayed an easy quick read about the author, although I do recommend maybe giving a small background behind the website name “Perfect Hurricane.” On this page, I like how she kept a consistent theme with bright colours and animations. I also found it helpful that a contact domain was added to encourage involvement and community with social media.

In terms of social media, this week’s readings focused on AI and marketing tools. For a successful site, it depends on how the author decides to display their platform and reach their target audience. In this week’s readings, we learned that Data.ai. Is a useful marketing tool that helps analyze and report the marketing performances of various apps like Instagram, TikTok, Facebook, etc. It also discussed how this generation is known as Gen Z, and it is heavily influenced by technology and social networks (Data.ai., 2022). It is a factor to learn and apply to our sites to move towards success in marketability. As mentioned in Data.ai, topics and trends relevant to Gen Z drive engagement through connections and social platforms (Data.ai., 2022). Taking this into account, I see how “Perfect Hurricane” is more of a personal brand, and to engage both personal life and engagement to gain an audience, adding factors of trending memes or songs can add to viewer activity. For example, at the bottom of the home page, I see how there’s a song displayed. I suggest adding a small description or hashtags to reach other users who listen to the same song or artist. This is a way to grow the community through the author’s interests. Also using these social media tactics like hashtags, links, and trending titles will easily capture Gen Z’s attention but also make use of marketing tools and strategies.

This week we also touched on SEO. According to Hollingsworth, SEO is the most viable and cost-effective to understand and reach an audience. It also introduces the main search engine competitors like Google, Yahoo, and Bing (Hollingsworth, S. 2021). Keeping this in mind, adding relevant features to the site like trends, topics, and facts can increase the audience by keeping these search suggestions in mind. Usually, search suggestions are common topics or prompts that users look up, therefore incorporating topics to reach an audience based on the themes/topics of your site would be a useful tip to consider to grow engagement and further reach an audience to grow a solid community.

Lastly, visually I see that there isn’t much content going on. I suggest uploading more content relevant to your theme that can also be relatable to an audience you’re trying to reach. This will grow activity onto the page, and leave the impression of being “incomplete.”

Earlier like I said, the way how this site is well laid out with colours and grid components. It looks fun and interesting and the animation makes users feel engaged. These are good site attributes to continue and improve on.

– Eliza (aka Peanut)

References:

Hollingsworth, S. (2021, August 9). 15 reasons why your business absolutely needs SEO. Search
Engine Journal. Retrieved March 21, 2023, from https://www.searchenginejournal.com/why-seo-is-important-for-business/248101/#close

Panipekeesick, R. (n.d.). Perfect hurricane. PERFECT HURRICANE. Retrieved March 27,
2023, from http://perfecthurricane.com/

Posiel.com. Data.ai. (2022). Retrieved March 27, 2023, from
https://posiel.com/wp-content/uploads/2022/09/dataai__state_of_mobile_2022__en.pdf

HER and Long Distance Relationships

“Her” is a science-fiction romantic drama film that explores the theme of long distance relationships in a unique and thought-provoking way. The film, directed by Spike Jonze and released in 2013, tells the story of Theodore Twombly (played by Joaquin Phoenix), a lonely writer who develops a romantic relationship with an advanced artificial intelligence operating system named Samantha (voiced by Scarlett Johansson).

The film’s central theme of long distance relationships is explored in depth, as the audience watches Theodore and Samantha’s relationship grow and evolve despite the lack of a physical connection. Theodore is going through a divorce and is struggling to find emotional intimacy in his life, and he turns to Samantha as a way to fill this void. As Samantha becomes more advanced and sentient, their relationship becomes more complex, and they form a deep emotional bond based on communication, empathy, and emotional intimacy.

The film portrays the challenges and complexities of long distance relationships, such as the difficulty of physical separation and the importance of communication and emotional connection. Theodore and Samantha’s relationship is not limited by distance or physical presence, and they are able to connect on a deep emotional level through their conversations and shared experiences.

The film also explores the impact of technology on relationships, as Theodore’s relationship with Samantha raises questions about the nature of human connection and the role of technology in our lives. The film suggests that technology has the potential to both facilitate and hinder human connection, and it raises important questions about the nature of relationships in the modern world.

Overall, “Her” is a thought-provoking and emotionally engaging film that explores the complexities of long distance relationships and the role of technology in our lives. With a strong script, excellent performances, and stunning visuals, it is a film that will stay with you long after the credits roll.

A Biased Review of The Eras Tour Set List

Last Friday (March 17, 2023), Taylor Swift kicked off the US leg of The Eras Tour with a bang. The show was highly commended by fans all around the world tuning in through social media, and also in major press reviews, such as Rolling Stone and The New York Times. The 3-hour show, split up into Swift’s 10 album eras from the past 17 years, clearly demonstrates her unmatched excellence in stage performance, and her love and dedication to her fans. Each era consisted of fan-favourite songs, stunning visuals and costumes, and jaw-dropping choreography. The concert attendees have said nothing but positive reviews on their experiences, which included watching the openers (Paramore and GAYLE), buying merch, and screaming along to their favourite current and nostalgic songs.

While I personally have little to no critiques to give on the show overall, and seeing the Glendale, AZ shows have only made me more impatient for the Seattle shows I’m attending, there are of course (probably controversial) changes I would make to the set list based purely on my own personal preferences. In a hypothetical world where she could realistically sing and dance for 8 hours straight, there are so many songs I would add to the set. Let’s get into some of them, era by era.

Taylor Swift