I do not have a marketing plan as I only planned to do this website as a hobby and for school. The only active marketing for my website was telling my friends and family about it. I also made a logo that I thought was cute and put it on my private Instagram. As I did not plan on a lot of traffic on my website monetization did not even cross my mind. If I were to make a marketing plan I would probably post a few of my dream blog posts on Reddit and post my mini assignments on a public Instagram. I would have also made art to go with my post and post those on Instagram as well. The last thing I would have done is fixed my home page to make more sense and not be as hectic. If I had gone with this plan I would have considered monetizing my website with gaming ads and sleep products. This is all theoretical as monetizing my website seems like too much of a bother for a hobby.
In the transcript of a podcast by George Philip, Jennifer Anne Lazo, Rooham Jamali, and Rudy Al Jaroodi they talk about an experiment they ran to see how just about everything leaves a digital footprint nowadays. The narrator at one point during this podcast had stated, “The findings from our interviews made us realize that a lot of people mentioned Facebook or Google Maps as a form of Digital Trail they were creating. But most, like Amanda, were pretty unaware of the extent of their Digital Trails extending to their daily use of contactless cards and the majority of applications on their phones.” I found myself in this sentence as I also had no idea just how far my digital breadcrumbs reached. Before reading this transcript I would have said my digital footprint would just be my YouTube and school work, however, now I would say my digital footprint is all over the place. If my bus card, debit card, and two credit cards are part of my digital footprint as well as my Google Maps searches one could probably map out my entire university life. This podcast opened my eyes to how much of my life is on the internet. I would say I am a private person and have not personally put myself out on the internet so this realization really shook me, as I am really careful when it comes to my information on the internet. For example, I have yet to like or comment on any videos on YouTube because my name is connected to my YouTube and I have never posted a picture of myself on a non-private Instagram account. This podcast made me realize I shouldn’t be so scared of the internet as I aready have a large digital persona.
Philip. G, Anne Lazo. J, Jamali. R, and Al Jaroodi. R. (2016). Digital breadcrumbs: the data trail we leave behind us. Published by podacademy.org, http://podacademy.org/podcasts/digital-breadcrumbs-our-data-trail/.