My final peer review is here! For the final one, I had the pleasure of exploring Jolene’s enchanting website:Mama Jo’s Family!
Introduction and first impression
Upon landing on her site, the first thing that caught my attention was the introductory paragraph, which provided a welcoming and family-oriented vibe. Jolene’s website is informative and engaging, with her about page particularly noteworthy. I was drawn to her mention of her First Nation heritage and culture, which reminded me of Suler’s article’s Personal and Cultural Values section on “the online disinhibition effect”. This section emphasizes the impact of our personal and cultural values on our online interactions and how we perceive ourselves, which is an important consideration when navigating online relationships with people from different cultures.
One suggestion for Jolene’s blog is to include a photograph of her family on the homepage and about page. Since Jolene introduces her sons and husband by name and age, it would be beneficial to see and recognize their faces. This would make it easier for her audience to follow their stories and create a more engaging experience.
Audience and SEO
Referring to Campbell’s article “A personal cyberinfrastructure,” Jalone has demonstrated her cyberinfrastructure to her audiences. By exploring her blog content and photos, the target audience for Jolene Auger’s blog mainly consists of caring and compassionate parents in their 30s-50s who lead a busy and family-oriented lifestyle and juggle multiple responsibilities balancing work and family life. I believe Jolene’s sharing of her moments and experiences perfectly resonates with their interests, goals, and needs.
Although I’m not sure whether Jolene plans to use her blog for marketing and monetizing, I still recommend that she include ways to engage with her audience, such as a contact page, social media sharing buttons, adding her email, or a comment section below her posts if she decides to separate her posts from category pages. This would allow her to connect with her audience and interact with them.
Given that her audience is likely to relate to Jolene’s experiences, they may provide valuable feedback and suggestions for her blog posts and the concerns she has discussed. It would also be helpful for her to incorporate SEO strategies such as embedding videos from YouTube, adding appropriate keywords to her blog posts, and including related hyperlinks to increase credibility and engagement with her content.
As Hollingsworth mentions in “15 Reasons Why Your Business Needs SEO,” good SEO means good user experience, increasing the likelihood that more people will hear Jolene’s message. Implementing these strategies could help Jolene grow her audience and increase engagement with her content.
Jolene’s blog topics are incredibly engaging, and I appreciate that they are pure and relevant to her daily routine. Parents with similar concerns to Jolene’s will also find her blog valuable. Like Basu’s digital gardens, Jolene’s blog truly resonates with her inner voice, which is reflected in her comfortable writing style.
However, her content’s grammatical and punctuation errors could be easily corrected using AI grammar checkers like Grammarly. Overall, Jolene’s blog is an excellent resource that offers her audience a genuine and comforting perspective.
As Pagé suggested, having a visual hierarchy is one of the critical factors in website design. Using the same font sizes for headings and subheadings may decrease the visual hierarchy. I appreciate the font sizes and typeface choice, which are well-chosen and readable.
In order to meet “The Accessible Publishing Learning Network (APLN)” guidelines for accessibility on her website, I highly recommend incorporating plugins that provide multiple accessibility options for different disabilities, as well as a dark/bright mode feature for improved vision during the day or at night.I am sharing my thoughts on the posts section of the menu bar. When I first clicked on it, I assumed it was a category page, and I thought I would be directed to its specific page by clicking on each process post. However, I later realized that no separate pages were intended for each process post.
To enhance the consistency and accessibility of the content and improve the user experience, I highly recommend creating separate pages for each process post. This will allow each post to be self-contained, organized, and more accessible for readers to navigate. Additionally, as Suzanne and Mickey suggested, adding images and bibliography to each process post would be a great way to improve the overall quality of the content. However, having numerous photos and bibliographies on a category page can be overwhelming and distracting for readers, so creating separate pages is the best option.
I also want to note that the lack of white space on a category page, as highlighted by the Pagé presentation, is another consideration. Creating separate pages for each process post allows her to utilize white space more effectively and create a cleaner, more visually appealing layout for her readers.
I suggest applying the same recommendations for the assignments section as well. Additionally, for the mini assignments, I suggest providing short descriptions for some assignments that require extra information to improve user engagement, such as telling a story through media. Finally, I found the photos section lovely and exciting, and I appreciate Jolene’s family’s warm, sweet, and intimate vibe. I hope all the good vibes in the universe protect their energy! Thank you, Jolene, for sharing your moments with us!
Regarding aesthetics and design decisions, I suggest adding more storytelling and organization to the pictures from the audience’s perspective seeking family moments and stories. For example, adding dates under the photos and sorting them based on dates or dividing them into separate content posts, each with a unique story and related images. Another recommendation is to add a date for each post.
I recommend using a transparent logo for the homepage because it appears too large for its purpose and is challenging to recognize as a logo rather than a picture.
I suggest reconsidering the color theme. Pure black (RGB 0) can be hard on the eyes, and it may be beneficial to incorporate color principles discussed in Mauve’s presentation. On the other hand, given the family-oriented and joyful mood of the blog, a dark theme might not be the best decision, especially considering the many pictures with white backgrounds on the website. Additionally, the target audience is likely Gen X, who prefer bright themes over dark themes, which are more prevalent among Gen Z (Web flow, 2019).
I also appreciate the hyperlinks for referring to reading materials in the process posts, making it easier for readers to access the sources. However, I recommend using high-quality images instead of some outsourced images and mentioning the source of the photos due to copyright matters.
The navigation bar is well-organized and easy to navigate. However, I found one aspect of it to be slightly unclear. Instead of using the word “posts,” it would be more helpful to use the term “process post” since it pertains to all posts related to a specific process in WP terminology. It’s worth noting that the navigation bar is solely used for process posts.
Additionally, the peer review section does not currently have any peer reviews available. Therefore, hiding this section might be more effective until content is added temporarily. At this point, it can be made public.
I believe Jolene’s blog has much potential to gain popularity among parents and even younger generations like myself. I’m particularly drawn to the sincerity and authenticity of her cyberinfrastructure, which is somewhat rare among people of my age group.
Upon exploring her blog, I found that it offers a unique perspective on topics related to motherhood and parenting. Her writing style is engaging and relatable, making it easy for readers to connect with her and her experiences. However, what sets her blog apart is the genuine and honest approach she takes toward her content.
Overall, her blog has the potential to become a go-to resource for mothers and parents who are seeking inspiration and a sense of community. Her commitment to authenticity and openness is commendable, and I look forward to seeing how her blog evolves and grows.
Webflow. (2019, March 6). Generational marketing: How to use color to appeal to different age groups. Webflow Blog. Retrieved March 26, 2023, from https://webflow.com/blog/generational-marketing-colors
Hollingsworth, S. (2021, August 9). 15 reasons why your business absolutely needs seo. Search Engine Journal. Retrieved March 26, 2023, from https://www.searchenginejournal.com/why-seo-is-important-for-business/248101/#close
Campbell, G. (2009, September). A personal cyberinfrastructure. EDUCAUSE Review, 44(5), 58-59. https://er.educause.edu/articles/2009/9/a-personal-cyberinfrastructure
Basu, T. (2020, September 3). Digital Gardens let you cultivate your own little bit of the internet. MIT Technology Review. Retrieved March 26, 2023, from https://www.technologyreview.com/2020/09/03/1007716/digital-gardens-let-you-cultivate-your-own-little-bit-of-the-internet/
Page, M. (2023). Web Design and Type on Screens [PowerPoint Slides]. Department of Publishing, Simon Fraser University.
Website accessibility archives. APLN. (n.d.). Retrieved March 27, 2023, from https://apln.ca/category/website-accessibility/
Suler, J. (2004). Psychology of cyberspace – the online disinhibition effect. Retrieved March 27, 2023, from https://truecenterpublishing.com/psycyber/disinhibit.html