Tag Archives: social platforms

Process Post 11: Transmedia Storytelling

Does it make sense to integrate transmedia storytelling for Spinning with Stufful?

When reading “Pokemon as Transmedia Storytelling,” I found it interesting to observe how the world of Pokémon extended past an animated series and became a massive franchise, complete with card games, handheld games, and mobile games. With Pokémon Sleep set to launch this summer, and my current Pokémon GO antics, the show I used to watch as a child is truly beginning to merge effortlessly into my everyday life.

When I try to draw parallels to my blog, and how transmedia storytelling could be integrated to that sort of effect, I can only really think about repurposing content onto different social media platforms. Henry Jenkins explains in “Transmedia Storytelling 101” that in transmedia storytelling, “there is no one single source or ur-text where one can turn to gain all of the information needed to comprehend [the universe]” (Jenkins, 2007). That means that my audience might come to my blog for one type of content, and related additional content might be on my TikTok page, and so forth.

In that sense, I could see this happening in very subtle ways. While I haven’t taken care at all to post on my Twitter account, my audience could receive bits and pieces of my everyday gameplay as it happens through there, instead of waiting for me to write a lengthy blog post. That would be one realistic and easy way to stay connected with my audience while giving them a glimpse of the person behind the blog. Additionally, TikTok could be another reasonable place to incorporate transmedia, since games are a visual experience. Content from the blog can be previewed to reach a broader audience, and TikTok is an entirely different medium that opens up opportunities for short-form, bite-sized content that isn’t suitable for Twitter.

References

Jenkins, H. (2007, March 21). Transmedia Storytelling 101. Henry Jenkins. Retrieved April 3, 2023, from http://henryjenkins.org/blog/2007/03/transmedia_storytelling_101.html